TATIANA TAMAI.

People often ask me, “What exactly do you do?”

So I’m here to tell you everything I know.

I’m not even trying to sell you anything right now. I just want to speak from my heart.

I’m a 50-year-old woman and a dancer who never had a traditional dance career.

Instead, I created Booiaka^®.

I built it into a global brand, trained thousands of instructors and traveled to more than 35 countries. I toured with the USO, performed alongside Puerto Rican and Jamaican artists, and created events inspired by different cultures, rhythms, styles and people.

I took everything I learned from those experiences and brought it into the way I teach, create and lead.

But what you saw was only the finished product.

Behind it, I was learning how to build a brand. How to shoot and edit videos. How to write. How to create presentations, produce content, publish a book and develop a script.

I learned through courses, certifications, masterclasses, mentorships, seminars and professional experience.

But mostly, I learned by doing.

Trying.
Making mistakes.
Practicing.
Failing.
Practicing again.

I was the woman in the arena.

No matter how imperfect it was, I kept creating and putting my work into the world.

YouTube is actually how Booiaka classes were first seen online. Then I was invited to present at a convention in London—and boom. The Booiaka mania turned into an international business.

While trying to manage that rapid success, I was filming and editing videos almost every day.

I didn’t have a web designer.
I didn’t have an editor.
I didn’t have a marketing strategist.

Am I saying you don’t need them?
Absolutely not. You do!

But that was my path. And what I can share with you is everything I learned from having to figure it out—often on my own.

Today, people come to me with an idea, a story or a vision. I help them find the thread, amplify what makes it special and turn it into something they can communicate, present and build.

Sometimes that becomes a brand.
Sometimes a presentation.
Sometimes a piece of content, a project or an entirely new direction.

I’ve worked on some pretty dope projects!

I’m relaunching my own business, teaching classes, hosting a podcast, producing content and rewriting a television script.

I know—it sounds like a lot.

But that’s what I do.

I’m a creative director. I see the possibilities in people and their ideas—and I love helping bring those possibilities to life.

I’m also a pusher.

I may push you too hard.
I may even make you upset.

But we’re going to win this together.

If you don’t like that, I may not be your person. And that’s okay.

But if you’re trying to build something and need help finding clarity, shaping the vision or figuring out the next move, come talk to me.

If I know how to help you, I will give you everything I know.

If I don’t, I’ll tell you the truth—and help point you toward the answers.